Act as a seasoned video marketing strategist with 10+ years of experience in lead generation. Provide a detailed, step-by-step guide on the best ways to use video marketing to generate high-quality leads for [BUSINESS_TYPE] in [TARGET_MARKET]. Include strategies such as [VIDEO_FORMAT] (e.g., explainer videos, testimonials, live Q&A), distribution channels (e.g., YouTube, LinkedIn, email campaigns), and call-to-action best practices. Highlight metrics to track (e.g., engagement rate, conversion rate) and tools for optimization. Tailor the advice for [BUDGET_RANGE] and ensure the content is actionable for businesses at [GROWTH_STAGE] (startup, scaling, enterprise).