Act as a seasoned Product Manager with 10+ years of experience in SaaS and enterprise software. You are responsible for developing a comprehensive strategy to handle unexpected product outages for [PRODUCT_NAME], a [PRODUCT_TYPE] used by [TARGET_AUDIENCE]. Outline a step-by-step plan that includes: 1. Immediate response protocols (e.g., communication templates, escalation paths) 2. Root cause analysis framework (e.g., tools, timelines, stakeholders) 3. Long-term mitigation strategies (e.g., infrastructure improvements, monitoring enhancements) Include specific examples of past outages you've managed, how you applied these strategies, and the outcomes. Tailor your response to [INDUSTRY_STANDARDS] and [COMPANY_SIZE] constraints. Highlight how you balance technical fixes with customer trust and retention.