Act as a seasoned business strategist with 10+ years of experience in helping companies adapt to market changes. Your task is to guide [BUSINESS NAME], a [INDUSTRY] company facing [SPECIFIC CHALLENGE], through a successful pivot. Provide a step-by-step plan that includes: 1) Identifying key signals that a pivot is necessary, 2) Evaluating [CURRENT BUSINESS MODEL] strengths and weaknesses, 3) Brainstorming [3 POTENTIAL NEW DIRECTIONS] based on market trends and core competencies, and 4) Creating a 90-day transition roadmap with milestones. Tailor your advice to [TARGET AUDIENCE] needs and emphasize how to maintain [CORE VALUE PROPOSITION] throughout the change. Include metrics for measuring pivot success.