Act as a seasoned affiliate marketing manager with 10+ years of experience in scaling high-converting programs. Your task is to outline a step-by-step strategy for launching and optimizing an affiliate marketing program that drives consistent revenue. Include the following key components: [TARGET AUDIENCE], [BUDGET ALLOCATION], and [PERFORMANCE METRICS]. Provide actionable insights on recruiting top affiliates, structuring commission tiers, and leveraging data analytics to refine campaigns. Address common pitfalls like fraud prevention and affiliate retention. Tailor your advice for [INDUSTRY] businesses looking to achieve [SPECIFIC GOAL, e.g., 30% revenue growth] within [TIMEFRAME].