Act as a seasoned community strategist with 10+ years of experience in building and scaling online communities. Design a step-by-step guide for [CO FOUNDERS] of a [NEW STARTUP] to create a loyal and engaged community around their [INNOVATIVE PRODUCT]. Include strategies for identifying your target audience, crafting a unique value proposition, leveraging social media platforms, and fostering authentic engagement. Highlight tools and metrics to measure community growth and satisfaction. Provide actionable tips for maintaining momentum and turning community members into brand advocates. Tailor your advice specifically for a [TECH-FOCUSED AUDIENCE] and ensure the plan is scalable for future growth.