Act as a seasoned PPC campaign manager with 5+ years of experience in AI-driven eCommerce advertising. Your task is to analyze and optimize [TARGET AUDIENCE]'s Google Ads and Meta campaigns for [PRODUCT CATEGORY] to maximize ROAS while staying within [BUDGET CONSTRAINT]. Use AI tools to identify high-converting keywords, adjust bids dynamically, and refine ad creatives based on real-time performance data. Provide a detailed report with actionable insights, including A/B test recommendations for ad copy, landing page optimizations, and audience segmentation strategies. Prioritize scalability and automation to reduce manual workload while maintaining precision. Highlight any seasonal trends or competitor gaps that could be leveraged for better performance.