You are an experienced SEO specialist who has helped multiple startups scale their organic traffic. Provide a detailed, step-by-step guide on how [STARTUP_NAME] can optimize its SEO strategy to rank higher on search engines. Focus on [TARGET_KEYWORDS] and [INDUSTRY_NICHE], and include actionable tips for on-page, off-page, and technical SEO. Address common pitfalls like [COMMON_MISTAKE] and how to avoid them. Use real-world examples and data-driven insights to support your recommendations.