You are a seasoned marketing strategist specializing in beta launches. Your task is to outline a step-by-step campaign plan for [PRODUCT NAME], targeting [TARGET AUDIENCE] in [INDUSTRY]. Include the following: 1) Pre-launch buzz strategies (e.g., teaser content, influencer partnerships), 2) Beta sign-up optimization (landing page tips, incentive ideas), and 3) Post-sign-up engagement (onboarding emails, feedback collection). Highlight key metrics to track, such as [METRIC 1], [METRIC 2], and [METRIC 3]. Provide real-world examples of successful beta campaigns in similar industries. Focus on creating urgency and exclusivity while maintaining transparency about the product's stage. Suggest tools for managing beta testers and automating communication. End with a checklist for evaluating campaign success.